Pinoy Radio Is Changing

NU 107 (Nov. 7 1987-Nov. 8 2010)

The last half of 2010 saw the fast change going on in the world of Pinoy radio. Starting in August when 103.5 FM made its shift from the A-B format(K-LITE, HEART, and MAX) to the "pang-masa" format as WOW FM.

In the AM radio, in September, Philippine Daily Inquirer ventured into radio with the launch of DZIQ Radyo Inquirer 990. DZRJ made its shift from the normal Tagalog delivery of the news to English. DZRJ, known as the "Voice of the Philippines", also partnered with The Philippine Star. This signals the return of the radio-newspaper partnerships which started in the late 50's.

Back to FM, NU 107, the Home of New Rock, bade its farewell at midnight of November 8 after two decades of existence and changed the course the FM radio. With the death of NU comes the birth of the first All News/Talk station on FM. 92.3 NEWS FM started its first official broadcast at early morning of the same date with Martin Andanar as the first presenter.

As they always say, change is constant. As with radio, it keeps on changing as they are trying to meet the demands of their listeners. I do welcome all of these changes except for one. Please don't overbombard the airwaves with too much trash.